Head Shots and Promotional Videos


Professionals recommend updating your head shot every couple of years.

Featured on business cards, your blog, and social media, a high-quality, professional head shot shows readers, agents, publishers, and others that you take your career seriously. If you haven't updated your head shot recently, your photo may reflect how you think you look but not how you appear to others. 

Professionals recommend using high-quality video on your website and social media.

Adding a product video on your landing page can increase sales. An effective marketing video will present your products in a conversational form, which creates an individual approach that builds trust. A video puts a face and personality behind your brand and creates that personal connection with your audience. And videos can convey a vast amount of information in a quick and friendly manner. Videos also allow you to increase the time spent by visitors on your site. Longer exposure signals search engines that your site has good content. You’re far more likely to show up first on Google if you have a video embedded on your website.

Get your professional head shot or video shoot done at Mount Hermon!

A professional photographer/videographer will be coming to the Mount Hermon writers conference this year with a great deal for conferees! 

  • Head shots: $75 for a 20-minute photo shoot in one or two locations, including light Photoshop touch-ups and digital images.  
  • Promotional videos, author interviews, book trailers for social media, and more: $199 package price (regular $60/hour; most projects take about five hours).
  • Photography Package

    • $75 for a 20-minute photo shoot

    • 1 or 2 locations

    • Digital files of shots/proofs from the session in a private online gallery

    • Meet photographer and sign up for sessions during the Meet & Greet Friday, March 23, starting at 3:00 p.m.

    • For your photo session, meet the photographer at the Hospitality Center (multipurpose room) at your scheduled time.

  • Video Package

    • $199 for a 60-minute video session 

    • 3- to 5-minute professional promotional video

    • Free consultation on Building Your Creative Platform

    • Custom pricing

    • Meet videographer and sign up for sessions during the Meet & Greet Friday, March 23, starting at 3:00 p.m. 

    • For your video session, meet the photographer at the Hospitality Center (multipurpose room) at your scheduled time.

Kendra Arsenaul Video Promo

Head Shot Pro Tips

Tips for a Great Author Photo Session

To make the most of the time with your photographer, here are some time-tested tips for a great photograph:

  • Get Comfortable with the crew and yourself

    Your photographers are available around the campus – seek them out and feel free to talk to them! Knowing them beforehand will help make you feel comfortable and confident at your sitting.

  • Focus on the upper half of your body

    With a few exceptions, most author photos are cropped from below the shoulders. Focus on the upper half of your body when preparing for your photo shoot. Your photographer may include a full-length shot, but for the most part, you are looking for a clean, well-framed, professional headshot as your main author photo.

  • Refresh

    Schedule the shoot for a time when you feel at your freshest and most energetic. Morning slots are perfect for those who jump out of bed, ready to take on the day. (These slots are very popular, so book early!)

    Lunchtime slots are ideal for those who like to relax after the lunch break. Use this time to freshen up, go to your sitting, and wow everyone with your renewed confidence.

    Afternoon slots are great for those who aren’t fully charged until the afternoon hours. Take advantage of breaks between workshops or appointments for your sitting.

    Evening slots are the night owl’s dream – and another popular option to capture the soft light and beauty.

  • Find your style

    Think about the author photos you’ve seen on book jackets and websites. What was it about the photo that you admire? Was the author smiling? Do you want a dignified photo? Something fun and happy? Warm and friendly? Bring samples from the Internet, book covers, or even magazines to show the photographer the kind of photo you want.

  • Embrace flexible

    You may have an idea of exactly what you want for your photo, but be open to your photographer’s ideas and poses. Photographers know how to look at the person and suggest a terrific pose. Don’t be afraid to tell them what you want, and don’t be afraid to also let them give you some direction. All photos will be taken on-site at Mount Hermon. Whether you’re looking for a clean studio look or a more natural background setting, our photographers will work with you to find the best possible place for your photo session.

  • What to Wear and Avoid

    In general, choose clothing and jewelry that fits your style, will not detract from the focus on you and can be changed easily, if necessary. Choose to dress in a style that is comfortable for you.

    If it’s a new piece try it on beforehand to be sure the fit is right. Know what colors compliment your skin tone, hair and eyes. Stick with solid, neutral colors. Avoid overly loud colors or busy patterns (plaids, stripes, florals). Avoid clothing that is overly detailed or fussy.

    Do some research on "Best outfits to wear for headshots." Here's a good link: https://www.organicheadshots.com/tips.html#women

  • How to prepare

    Try to get a good night’s sleep before your sitting, so you’ll look and feel refreshed. Drink lots of water the day before and the day of your sitting.

    Before your sitting, take a deep breath, say a prayer, and relax. You’ll be out there for 20+ minutes, moving, holding still, moving, trying to maintain your brilliant smile – pack a water bottle to keep you going!

  • Be yourself!

    Look your authentic best. This is not a glamour shot, it’s a professional author headshot. Keep your hair, makeup, clothing, etc. close to your usual style. Make sure your face is clean and free of shine. If it’s a warm day, keep a tissue on hand to blot extra moisture that may reflect light. If you’re using makeup, go for a matte powder and avoid any type of glittery/sparkly makeup – they’ll create extra shine on your skin.

    Add a 5-10 minute window to your appointment and make a restroom visit: Teeth clean? Hair brushed? Collar straight? That will also give you time for a quick clothing change, if needed.

  • Smile!

    Don’t be afraid to smile. When it’s time for your sitting, remember to smile at the camera. Think of someone picking up your book and looking at the back cover. Show your love for your readers (and your writing) with that smile! It might feel awkward at first, especially being “on the spot” with a camera in front of you. Before your sitting, take a few moments to think about your goals and your readers. You and your photographer are working together to show the image that tells your story – in blogs, book jackets, reviews, and countless other venues!

  • To the future!

    Like anything you don’t do every day, headshots can feel awkward at first. Stick with it. Our photographers are here for YOU. They care and will work with you to create your best author photo, something you can go away with proudly and excited about what future your writing may bring.